Business Mag Trends Luxury Hotel Data
DDI: 119
Business Travel Magazine's annual survey on U.S. Hotel Chains provides valuable insights for travel marketers on hotel service, quality amenities and aesthetic properties — attributes that personify the brands of luxury hotels. The high Data Dump Index for the survey results directly affects the DDI for luxury hotels for the first quarter. Thus, I degrade the Ritz-Carlton DDI to 128 from 136 from 4Q05 and upgrade Four Seasons to 117 from a 105. Travel marketers in need of immediate ideas of where to target potential end-users of these properties should consult the Data Dump Indices of all luxury properties before making any hasty decisions. These DDIs include data from a multitude of like-surveys, all affecting the luxury brands of top hoteliers nationwide.
Business Travel Magazine's annual survey on U.S. Hotel Chains provides valuable insights for travel marketers on hotel service, quality amenities and aesthetic properties — attributes that personify the brands of luxury hotels. The high Data Dump Index for the survey results directly affects the DDI for luxury hotels for the first quarter. Thus, I degrade the Ritz-Carlton DDI to 128 from 136 from 4Q05 and upgrade Four Seasons to 117 from a 105. Travel marketers in need of immediate ideas of where to target potential end-users of these properties should consult the Data Dump Indices of all luxury properties before making any hasty decisions. These DDIs include data from a multitude of like-surveys, all affecting the luxury brands of top hoteliers nationwide.
posted by Darren Bosik at
Monday, March 06, 2006
