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The Data Dump

Wednesday, March 16, 2005

Survey Finds Workers Average Only Three Productive Days per Week

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Data Dump Index: 87/100

Microsoft will likely flex its huge PR muscle to secure ample coverage of these results. It would behoove b-to-b marketers to pay attention to the data related to office productivity. However, we caution that any marketing programs targeted to highly productive executives should be supported by further quantitative research.