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The Data Dump

Wednesday, March 09, 2005

Survey Results Show 58 Percent of Students Have Cell Phones

Read press release

Data Dump Index: 47/100

From the press release it is difficult to discern the sample profile and thus the impact these data should have on marketing strategies to technology-savvy teens and children. However, given the BellSouth sponsorship, marketers in the southeastern United States could find some value in crafting messages for targets in that region.