Xerox Surveys Conference Attendees on Document Management
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PR Factor: 10
Public Perception: 3
Sample Frame: 1
Interview Bias: 1
Chronology of Interviews: 5
Method of Interviews: 1
How do the media interpret the results: 5
How do the media present the results to the public: 5
Weighting of data: 2
Sponsored survey: 5
Data Dump Index: 38/100
We give poor marks to this survey primarily due to the interviewing technique: polling conference attendees who are not representative of the general population. While document management is a critical component of successful enterprise development this survey does much promotion of the solution and less education about the problem.
PR Factor: 10
Public Perception: 3
Sample Frame: 1
Interview Bias: 1
Chronology of Interviews: 5
Method of Interviews: 1
How do the media interpret the results: 5
How do the media present the results to the public: 5
Weighting of data: 2
Sponsored survey: 5
Data Dump Index: 38/100
We give poor marks to this survey primarily due to the interviewing technique: polling conference attendees who are not representative of the general population. While document management is a critical component of successful enterprise development this survey does much promotion of the solution and less education about the problem.
posted by Darren Bosik at
Thursday, January 27, 2005
