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The Data Dump

Thursday, February 10, 2005

Survey Reveals Changes In 50-Plus Consumers' Attitudes Toward Real Estate

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Data Dump Index: 44/100

Marketers of products and services to the mature (50+) segment should use these data cautiously. We are curious if the sample is comprised of ERA customers who were given an incentive to respond. We would also like to understand the geographic composition and income level profile of the sample before accepting these results as fact.